The company publishes high-quality illustrated books on Cornish history and culture. Sales are made primarily through direct marketing by mail, web and e-mail to an in-house mailing list of world-wide customers. Ian Grant served as Chairman and Publisher during the start-up and development of the business. He built a team of experienced professionals, provided new creative direction, developed the customer relationship work with the subscriber base and put in place distribution channels to retail outlets that complemented the direct marketing to consumers.
Ian prepared and implemented a business plan that attracted equity and loan investment from local development funds and regional development banks.